A new provincial-wide Fair Trade Challenge begins today, where thousands of people will take on one or more of six challenges to use certain Fair Trade products for 30 days.
Organized by the Manitoba Council for International Cooperation (MCIC), participants can sign up as an individual or as a group and take part in various Fair Trade-related challenges for a month.
“The new Fair Trade Challenge replaces the previous One-Month Challenge which MCIC organized for the past seven years and in which thousands of Manitobans participated,” said Janice Hamilton, executive director of MCIC. “Fair Trade has been such a success story in Manitoba, and so many Fair Trade products are now available in our province that we wanted to adapt the challenge.”
The challenge ends on November 29, which also happens to be Buy Nothing Day.