Celebrity models showcased the latest fashions and jewelry in support of the Movember initiative on Friday.
The #MoSistaMoFashion show displayed the wares of Loka Boutique, Divine and Conquer, with jewelry styling by Stella and Dot. The Bay Downtown dressed the “mo’dels” as they strutted the catwalk and red carpet.
Media personalities from Citytv, Global Winnipeg, 103.1 Virgin Radio, Shaw TV, FAB 94.3, BOB FM and others took part in the event, which was held in the lobby of Manitoba Hydro Place.
Proceeds will go to support Movember Canada and their efforts to raise funds and awareness to battle prostate cancer.
View the photo gallery below.
Updated at 2:50 p.m.